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Transactional SMS Promotional SMS
Frequently Asked Questions

Promotional SMS
Promotional SMS

1. What is promotional SMS?

Promotional Bulk SMS is the SMS (Short Messaging Service) which is text advertising about some offers on products or services which providing by companies to thousands of peoples.

It´s predominantly used to promote the product or services thru which they can generate the leads or bring the traffic to their websites, etc

The Industries are used Promotional Bulk SMS:
  • Automobile Companies and Auto Dealers
  • Advertising & Event Management
  • Airlines
  • Banking
  • Courier and Logistics
  • Education
  • FMCG
  • Hotels & Resorts
  • Health Care
  • Insurance
  • IT/Internet
  • Media & Entertainment
  • Online Portals & Ecommerce
  • Placements and Overseas Education Consultants
  • Pharma & Health Care
  • Real Estate & Properties
  • Retail
  • Trading / Stock Brokers
  • Tours & Travels
  • Web Development, ERP & CRM Companies

2. What are the Advantages of the Promotional Bulk SMS?

You can send Offers, Events, Services, Coupon Codes, Travel, Movies, Media Type SMS to thousands of peoples. By using the Promotional Bulk SMS, we can promote our business.

It´s one of the cheapest media to reach out the mass volume of the people within few minutes. No other media can have such kind of solution with the cheapest price.

3. What are the features of the Promotional Bulk SMS?
  • As per the TRAI (Telecom Regulatory Authority of India) Rule, the Promotional Bulk SMS can be delivered ONLY on NON-DND Numbers.
  • There is the concept called NCPR (National Don´t Call Registry) Registry in which the TRAI maintains the list of DND Numbers. The list will be shared with all the Tele Marketing Companies. If there is any number in this list that is called DND Numbers that numbers will not charged under Promotional SMS and the list can be extracted.
  • Delivery Time − Instant Delivery.
  • Delivery Report − Instant Delivery Report and 100% of Guaranteed Delivery.

4. Can we send Promotional Bulk SMS to DND (Do Not Disturb) Numbers?

No, you cannot send any kind of Promotional Bulk SMS to DND numbers. It´s the strict Govt. (TRAI) rule that any promotional sms can´t be send it to any DND Numbers. Though the customers are opted for your product or services, you can´t send any promotional sms to them. For more information kindly refer this URL

5. Is there is any timing to send Promotional Bulk SMS?

You can send the Promotional Bulk SMS between 9am to 9pm.

6. If the number is Switched Off/Not Reachable/International Roaming what will happen?

There is the concept called RETRY mechanism. If there is any number is not reachable, switched off, etc.. the operator try to deliver 3 times with different intervals. All the RETRY, if it´s get failed then the report updates as EXPIRED Number. Still the customer will be charged for UNDELIVERED & EXPIRED Number.

7. What scenarios the credit will not deduct from the account?

If there is any message submitted to us, we do check there are two kind of validation.

Step1: DND Check ? Out of the submitted list, we check if there is any number in the DND List (NDNC ? National Do Not Call Registry) those numbers we filtered & listed und DND Report and those numbers will not be charged.

Step2: If there is any Invalid Number ? Like landline number or some wrong numbers (9 digit, 11 digit or 8 digit) we filtered and don?t charge those numbers also. You can see the list of Invalid Numbers under Invalid Numbers List.

Remaining all the scenarios, the customer will be charged and submitted to the operator for the delivery.

8. How can we send SMS using Excel Plug-in?

We do provide you the Excel Plug-in Software to the customers on need basis. By using that software you will be able to send the SMS to your targeted audience with the Excel Database

9. Do we need to get any approval for the Promotional Bulk Messages?

No, you no need to get any approval for the promotional messages; we have to get the approval only for the Transactional Bulk Messages.

10. How many characters should be in one Single SMS?

One Sixty characters as one Single SMS and if it is more than 160 characters each 160 character called as one message count as multiple. Some of the mobile receives the split SMS if it is more than 160 character.

11. How long one SMS will take to get deliver?

The SMS will get delivered in few seconds or micro seconds. It´s not in the entire scenario. Again it depends on the load on the server and routing on different operator network. Usually, we don´t delay of any message.

12. Can we send SMS from our own application?

Yes of course, you can send the SMS from your application and you will be provided HTTP API Specification Document, Source Code & Sample Code on Different Technologies like Asp .Net, VB .Net, C# .Net, Java, PHP, etc.. thru which you can integrate on your application.